Sir John Hegarty
Opinion
29 November 2023
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The advertising industry has become like fast fashion: producing ever more disposable content and mediocre ideas at cheap prices, writes advertising luminary Sir John Hegarty – the victims are the people, the planet and our industry's effectiveness.
About Sir John Hegarty
Sir John Hegarty was a creative founder at Saatchi & Saatchi and BBH and was later a co-founder of The Garage Soho. Sir John The Business of Creativity, an 8 week course that is packed with tips and playbooks which John has used throughout his career to harness and unlock your creativity.